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DMIx is proud to announce the results of a pioneering collaboration: integration between the retail industry’s most widely used PLM platform, FlexPLM, and the leading digital product creation and colour management platform, DMIx, developed by ColorDigital GmbH.

This industry-first collaboration will be showcased for the first time at the highly anticipated PI Apparel Europe Show, taking place at Lake Maggiore on March 12 & 13, 2024.

Leveraging PTC’s Flex Insights platform, the integration facilitates seamless data exchange between FlexPLM and DMIx, empowering PTC’s FlexPLM customers to elevate the efficiency and creativity of their design and merchandising teams, extending the value of digital colour management throughout the entire enterprise.

“Retail is facing unprecedented macro challenges with the ever-present need to get products to market with speed and efficiency, just in time, to be on-trend,” said Bill Brewster, SVP/GM, Retail Business Unit, PTC. “Digital colour management has become critical for brands and retailers to manage 3D and DPC. We are proud to be the first PLM provider in the retail and consumer products space to bring this level of deep integration to market. We are committed to enabling our FlexPLM customers to unlock the full potential of colour, and we eagerly anticipate further collaboration with the ColorDigital team to bring more opportunities to our customers in the near future.”

To experience the integration between FlexPLM and DMIx firsthand, brands and retailers can schedule an interactive demo at PI Apparel by clicking here.

Gerd Willschütz, Chief Operating Officer at ColorDigital GmbH, emphasized the significance of the deep integration, stating, “The collaboration between DMIx and FlexPLM marks a crucial stride in the fashion and retail industry’s pursuit of a comprehensive product life management workflow for digital product creation, with a focus on colour management. This integration, achieved through collaboration with PTC, enables the use of critical elements such as colour standards in an all-digital, automated workflow. The powerful combination of our solutions is poised to set new benchmarks, offering brands and retailers a significant competitive advantage.”

This integration underscores both companies’ commitment to innovation and the continued enhancement of their solutions to address the evolving needs of the fashion, apparel and lifestyle industry.