Fashion’s counterfeit crisis demands a balanced approach
Social media is awash with influencers raving about “dupes”— cheaper alternatives to high-end products that promise the same look or…
Adidas Group
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Adidas urged to ‘learn from mistakes’ for FY25 despite solid Q4, FY24
Adidas reported a robust 19% surge in currency-neutral revenues in Q4, which, when expressed in euros, equated to a substantial…
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Adidas, Ye’s settled legal dispute ends two-year standoff
The settlement concludes a lengthy dispute that began when Adidas terminated its partnership with Ye in 2022 following anti-Semitic remarks…
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Explainer: Is consumers’ sportswear obsession finally over?
So far this year, US sportswear company Under Armour reported a 10% drop in revenue for Q1 (ended 30 June…
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Signal: Nike leads on recycled fibre patents as Puma unveils one-off launch
Puma worked with US upcycler Andrew Burgess and his brand Vivid Visions to create five designs made entirely from Puma's…
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Fashion brands launch probe into garment waste burning in Cambodia brick factory claims
The new report 'Bound by Bricks: An Opportunity to End Debt Bondage and Child Labour in Cambodia’s Brick Factories' is…
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Adidas faces ‘long road to recovery’ as Q3 sales fall 6.4%
Adidas says the 1% increase in currency-neutral revenues reflects its conservative sell-in approach, aimed at reducing previously high inventory levels,…
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Signal: SportScheck deal in Adidas home market key for European growth
Frasers Group has announced plans to purchase SportScheck, “one of the leading sports retailers in Germany”, for an undisclosed amount.…
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Fashion brands pledge to aid Bangladesh with minimum wage rise
Fashion brands, including sports giant Adidas and fashion brand Levi Strauss & Co., have sent a joint letter to Bangladesh…
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Adidas boosts FY23 outlook thanks to lower losses and strong Yeezy impact
Adidas expects currency-neutral revenues to decline at a low single-digit rate in 2023, up from previous forecasts of a decline…
