Tala plans to utilise the investment to support plans for international expansion, with a primary focus on the US market in response to significant customer and social media traction in the US.

Additionally, the funds will be used to explore opportunities to establish a physical retail presence on the high street and enhance the company’s infrastructure and team capabilities.

Pembroke VCT, who participated in an investment round in the business in 2021, led the round with a £3m ($3.89m) investment alongside existing investors Venrex and Active Partners.

Tala explained since the start of its previous funding round three years ago, the business has scaled significantly, documenting a tenfold increase in its revenue. In this period of expansion, the brand expanded into new categories like outerwear and shapewear, entered new markets, and established new channels - all while staying profitable.

Grace Beverley, founder of Tala said: "This new funding round led by Pembroke marks an incredibly exciting milestone in Tala's growth. The love and support from our customers as we've expanded into new categories and solidified our offerings have been nothing short of remarkable. I am incredibly excited for the next stage of our journey and look forward to continuing to disrupt the industry with well-thought-through wardrobe favourites and problem-solving pieces for women, by women."

Fred Ursell, Investment Director at Pembroke, commented: Tala’s brand has demonstrated the ability to transcend beyond its core categories of activewear, building products loved by customers in adjacent lines, including swimwear, accessories, loungewear, and more. We are excited about the future of the brand, as this investment will fund the expansion of sales channels and support the brand’s international growth."

The brand, referred to as a "business run by women, for women," believes that its strong social media and influential online presence has propelled it to viral popularity and viable economic growth.