Daily Newsletter

23 September 2024

Daily Newsletter

23 September 2024

In data: Virtual AI stylists see low adoption despite consumer interest

A recent poll of 1,000 US adults reveals AI-powered virtual stylists show promise but consumer adoption remains low with 63% of shoppers having never used the technology.

Isatou Ndure September 23 2024

Key features like virtual try-ons (48%) and personalised recommendations (42%) are what most shoppers want from AI-powered virtual stylists. Credit: Shutterstock.

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