Daily Newsletter

28 November 2023

Daily Newsletter

28 November 2023

How digital fashion is making physical fashion more sustainable

Fashion industry experts reveal how digital technologies are already being used to lower the fashion industry's environmental footprint and are forging a path towards more sustainable production.

Shemona Safaya November 28 2023

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Personalization has grown alongside online retail

Personalization has increased as technologies have advanced, with a retailer’s ability to collect, analyze, and utilize consumer data being aided by the effective use of analytics tools. Consumers are also increasingly individualistic, especially Gen Z, and want products that are specifically targeted to their needs and goals. These consumers are often willing to pay a premium for such items. Although the opportunities for product personalization in apparel are rife, personalized products are generally not offered by mainstream retailers due to the higher costs involved.

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