USA: CBD Wins Perry Ellis America Activewear European License
Perry Ellis International (Nasdaq:PERY), announced today the appointment of CBD International as its licensee for the Perry Ellis America Activewear brand in Europe. The first collection to be distributed will be Spring Summer 2001. "CBD International has been the distributor for Perry Ellis America athletic shoes in Europe for the past two years. Their results have been wonderful. To grant CBD the active wear license is both a logical next step and an acknowledgement of their success," said Allan Zwerner, president of licensing of Perry Ellis International. Guy Rapp, founder and CEO. of CBD International added: "This is our second step in building this famous designer brand in Europe and our ambition is making Perry Ellis America one of the global players in this industry". Perry Ellis International is a publicly traded company (Nasdaq:PERY - news), which markets men's, women's and children's products in 39 different categories under the Perry Ellis® Perry Ellis Portfolio® and Perry Ellis America® Trademarks. Perry Ellis products are available in the United States and in more than 26 countries with worldwide retail sales of almost $1bn. Supreme International, a division of PEI manufactures, markets and distributes more than 30 other trademarks both domestically and internationally. Founded in 1998 by Guy Rapp, CBD International relies on a unique concept: 'A Pan-European Distribution Network'. With centralized operations in Paris (France), central warehousing in Maastricht (Netherland) over 200 experienced sales agents and a customer base of over 2000 doors, CBD offers to American brands a global brand positioning in 15 European countries.
August 9, 2000