Suuchi Inc, an end-to-end supply chain platform for fashion brands and retailers, has launched a new digital solution offering brands white-label, market-ready products for wholesale purchase.
The new SuuchiX is an online B2B catalogue that enables established and emerging brands to choose from high-quality, trend-right women’s, men’s and children’s wear; shoes and accessories; and home textiles to label with their own brand and offer to customers, in weeks – or just days for some styles.
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“In today’s digitised retail supply chain environment, speed to market is everything,” says Suuchi Ramesh, founder and CEO.
“But fashion design and manufacturing to distribution has typically taken weeks or months to get right. We’re changing that norm by offering ready-made fashion designs and home goods that allow any brand to respond to customer demand in real-time.”
SuuchiX expands the company’s suite of manufacturing solutions, which shrink the time from concept to consumer while also cutting costs and waste of excess inventory.
The firm’s core platform, the Suuchi Grid, is an SaaS-based application, powered by a curated network of 200+ freelancers, materials suppliers and US-based factories with a current available capacity of more than 12m units.
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By GlobalDataMore than 200 fashion businesses, from large brands, to mid-tier and emerging brands currently streamline their supply chain workflows and production on the platform.
“Our goal with both Suuchi’s core platform and now SuuchiX, is to provide the speed, transparency and flexibility to respond quickly to changing trends and fluctuating retail demand,” Ramesh adds.
“With SuuchiX, whether you’re just starting out or established, you can get high quality, quick-to-market, ready-made fashion with your brand logo attached and start selling to your customers right away.”
Leveraging data from the Suuchi Grid, SuuchiX identifies trending products to offer in the catalogue.
Customers can choose among top styles and with a few clicks secure product for upcoming launches without the hassle or added lead times of custom development. They can also track a product’s status at any given time.
The SuuchiX launch comes amid a fast growth trajectory for the company, which recently announced $8m in growth equity funding from investment firm Edison Partners and opened new offices in Carlstadt, New Jersey.
