Primark’s new training with Circular Textiles Foundation (CTF) will cover advanced circular design principles with recyclability at its centre.
The new training will engage Primark’s design and product teams, in addition to selected suppliers, who will review Primark’s clothing category by category to understand how circularity principles can be applied. Through this programme they will learn how to apply the core principles of circular design to different product categories, adapting Primark’s approach based on the unique characteristics of each product type. CTF will also host a series of workshops to help put the theory of a circular design into practice and show colleagues ways to embed this into their day-to-day.
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Nicholas Lambert, head of circularity at Primark said: “This is the next step for us at Primark to really start embedding circular design principles into the core of how we design and make our products. Our teams are really looking forward to honing their skills and understanding where we can elevate our designs through this bespoke new training. We want to keep pushing our in-house designers and suppliers to create fun and innovative ways to elevate our clothes beyond what our customers may traditionally expect from us.”
Tim Cross, founder of CTF added: “Sharing knowledge is crucial to tackling the industry’s issues at pace and scale and this is where the Circular Textiles Foundation comes in. We are taking designing for recyclability mainstream, making it accessible and available to all. We hope that by working with Primark we will take a step closer to encouraging industry-wide change. We look forward to Primark engaging with us on this journey and the opportunities for progress.”
