The initiative, led by the company’s ReFactory division, will span over four regions in Sri Lanka: North West, North Central, Uva, and Eastern.
The plan includes reviving cotton farming within the nation for the first time since the 1970s, nurturing local craftsmanship and traditional methods, as well as fostering eco-friendly advancements in fabric creation and processing.
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Concurrently, MYGroup intends to create a centre dedicated to recycling materials with an emphasis on addressing marine plastic pollution along the coastlines of Sri Lanka.
MYGroup director Steve Carrie said: “As the seeds are planted – both literally and figuratively – on our Sri Lanka project, MYGroup is forging a new path for planet-friendly textiles production that supports skilled artisans, particularly women, working in traditional local labour settings, while preserving the rich cultural heritage of this wonderful country.
“Together with our drive to rid the country’s beaches of waste plastic, we hope to create long-term, positive change in communities and natural ecosystems, while creating products with a story – unlocking new commercial opportunities in markets where authenticity, sustainability and social impact drive consumer choice.”
Further details of the project
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By GlobalDataCotton cultivation:
MYGroup has acquired land in Monaragala District within Uva province to grow regenerative cotton using techniques that enrich soil health and promote biodiversity without relying on chemicals.
Solar-powered machinery will be installed for ginning and spinning cotton into yarn locally, decentralising these processes from urban centres to enhance rural economies. The first batch of cotton seeds is slated for planting this month, with harvest anticipated by late summer.
Support for heritage techniques:
In collaboration with Fibershed Sri Lanka and local administrations, MYGroup is engaging with artisan communities in the North West and North Central provinces.
The goal is to improve working conditions for these artisans—many of whom are women—and to introduce their sustainable practices to a wider market through a new product line made entirely in Sri Lanka.
“Our partnership with MYGroup exemplifies our commitment to a broad spectrum of innovative projects that prioritise climate-beneficial regenerative agriculture, sustainable practices and community empowerment. Together, we aim to create a global benchmark for ethical, eco-friendly production, while supporting local artisans and preserving Sri Lanka’s rich cultural legacy,” Fibershed Sri Lanka founder Thilina Premjayanth said.
Materials recycling hub:
Complementing the textile initiatives, MYGroup plans to establish a recycling hub in Hikkaduwa, a coastal resort town.
This facility will address the pressing issue of ocean plastic pollution—a problem where Sri Lanka ranks among the top five contributors globally. The hub will convert collected plastic into artisanal products using injection moulding technology for sale in local and tourist markets.
This initiative aligns with MYGroup’s commitment to WRAP’s Textiles 2030 voluntary agreement, aiming to reduce environmental impacts within the global textiles industry and advance circularity principles.
WRAP specialist Sophie Scanlon said: “Implementation of regenerative cotton practices and Just Transitions principles are complex, with many technical and economic factors to be considered, but engaging with local communities is key to the success of such projects. We look forward to learning more about these exciting projects as MYGroup continue their work in these areas.”
