Athletic apparel retailer Lululemon has released its first-ever ‘Impact Agenda’ setting out the company’s long-term strategy to minimise its social and environmental impact.

Included among its 12 goals is a commitment to make 100% of its products with sustainable materials and end-of-use solutions by 2030.

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It also plans to invest US$75m into equitable wellbeing programmes globally by 2025, and expand gender pay equity to full pay equity for its employees.

“We share our Impact strategy against the backdrop of the Covid-19 pandemic, a global climate crisis, and systemic inequities in our society,” says Calvin McDonald, chief executive officer. “As a global brand, industry, and as individuals, we must play a part to change the world for the better.”

The three key areas of focus are ‘Be Human,’ ‘Be Well’ and ‘Be Planet.’

Commitments specific to its supply chain include ‘Supporting People Who Make Our Products’ with programmes covering a range of issues, including human rights education, resilience and wellbeing practices to more than 100,000 supply chain workers by 2025.

All of the company’s products will include sustainable materials and end-of use solutions by 2030. And at least 75% of its products will contain sustainable materials by 2025. The retailer also intends to provide resell, repair, and/or recycle options by 2025.

Another goal is to reduce carbon emissions across Lululemon’s global supply chain by 60% per unit of value added, meeting its Science-based Targets by 2030.

It also wants to reduce its freshwater use intensity by 50% to manufacture its products and reduce single-use plastic packaging by 50% by 2025.