The apparel industry continues to be a hotbed of innovation. Activity is driven by comfort and technology, and the growing importance of technologies such as breathable garments and blended fabrics. In the last three years alone, there have been over 32,000 patents filed and granted in the apparel industry, according to GlobalData’s report on Environmental sustainability in Apparel: Breathable sports garments. Buy the report here.
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According to GlobalData’s Technology Foresights, which uses over 13,000 patents to analyse innovation intensity for the apparel industry, there are 20+ innovation areas that will shape the future of the industry.
Breathable sports garments is a key innovation area in environmental sustainability
Polyester is a synthetic fabric that finds significant application in the manufacturing of sportswear. It is breathable and light in weight and as a result, is used in activewear.
GlobalData’s analysis also uncovers the companies at the forefront of each innovation area and assesses the potential reach and impact of their patenting activity across different applications and geographies. According to GlobalData, there are 30+ companies, spanning technology vendors, established apparel companies, and up-and-coming start-ups engaged in the development and application of breathable sports garments.
Key players in breathable sports garments – a disruptive innovation in the apparel industry
‘Application diversity’ measures the number of different applications identified for each relevant patent. It broadly splits companies into either ‘niche’ or ‘diversified’ innovators.
‘Geographic reach’ refers to the number of different countries each relevant patent is registered in. It reflects the breadth of geographic application intended, ranging from ‘global’ to ‘local’.
Patent volumes related to breathable sports garments
Source: GlobalData Patent Analytics
The leading players in the breathable garments space in terms of patents filed are Nike, Wacoal, Under Armour, Falke, and Artemis. Nike’s Dri-Fit technology comprises a polyester fabric that helps those who wear it by keeping them dry during their workouts and sporting activities. Dri-Fit's microfibre composition supports the natural cooling system of the body. It wicks away sweat and disperses it across the fabric’s surface to enable faster evaporation.
Berkshire Hathaway is the leading player in the market in terms of application diversity, followed by Koch Industries, Thuasne, Trere' Innovation, and Adidas.
The top players in terms of geographic reach are Berkshire Hathaway, Eldridge Industries, Hanesbrands, Falke, and Artemis.
With the COVID-19 pandemic amplifying consumer concerns regarding their health and fitness, consumers have been becoming more inclined towards exercise and sports. Also, rising temperatures and heatwaves around the world will result in people sweating more. These factors will drive the demand for breathable garments in the future.
To further understand the key themes and technologies disrupting the apparel industry, access GlobalData’s latest thematic research report on Apparel.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Patent Analytics tracks patent filings and grants from official offices around the world. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
