CANADA: Levi To Produce GWG Jeans Again
Jeans giant Levi Strauss & Co (Canada) Inc said on Thursday that it will take back control of the manufacturing and marketing of its value-priced GWG jeans brands from the start of this July.
The Ontario-based company had licensed the brand for four years to Montreal-based Jack Spratt Manufacturing Inc but said GWG will now complement its more expensive Levi's and Docker's lines.